Why Google finally says NO to manually redirected traffic +++ Shitstorm is brewing as we speak!

Google recently announced that they won’t be accepting anymore redirected traffic to any parked pages which display the Google AdWords PPC inventory. This move is going to have tremendous consequences throughout the entire domain industry come next week. Some parking companies are going to see 50% to 99% losses in revenue… The shakeout will take a few month’s to materialize into a huge shitstorm I predict.

The main reason that Google is requiring people to park their domains using a certain set of provided name servers is to avoid the abuse of fraudsters and scammers from using domains for parking which they do not own. You must be asking yourself… Huh? Well, let me elaborate.

For many many years, just about all parking companies allowed you to manually redirect traffic to a certain lander which either had your unique ID within it and/or domain… All ads clicked on that lander would be credited to your account. So what scammers and fraudsters have been doing is adding domains which they do not own to their accounts, and sending traffic to the provided lander.. What type of traffic exactly? Ghost traffic… Abritrage traffic… Error… Porn… Or of course, the most popular, human clicks AKA click fraud.

Google PPC Click Fraud

 

It’s worked out really well for everybody that is involved, except for the advertisers paying for this garbage traffic. Google got their cut. Parking company got their cut. The fraudster got a cut… But I guess after a while, pressure has finally got to Google, or they are just trying to get their act together. Why they didn’t fix this problem earlier, beats me, but whatever.

Don’t get me wrong… Parking companies are to blame for this as well. They just turned their shoulder on what was going on as if they didn’t know it was happening. Names which were never even owned by their clients… Generating traffic… Names that were not even properly redirecting to the lander… I am talking about names which are standalone websites, which are not even parked. I am talking about names which aren’t even registered. Yup… Seriously. You get my drift?

So anybody really could take for example lets say onlinepharmacydrugs.com or pharmacy.com and add it to their parking account… Across 10 or 20 parking accounts… And since you were provided with a unique lander/url to forward the traffic to… The fraudsters did just that. One or two clicks per day across 10 or 20 accounts was a nice quicky and that is just one domain. There always was, and technically still is a zero  entry / exist barrier into this game. All you need is to add some domains to a parking account, and get the traffic / clicks rolling. Cha-ching.. And when you made some cash finally, you quietly do it all over again under a new alias, domains, etc. Rinse and repeat. Lovely!

 

PPC Domain Parking Fraud

 

Those who did this did it on a massive scale with 1,000s, 10,000s and even 100,000s of domains… Domains which they never even owned to begin with or domains which were not even registered. Click fraud damages are in the billions of dollars. Nobody even knows how much exactly, but I guess we will find out soon. Too bad the parking companies will never release how much revenue they lose out come September. Too bad all this info will remain internally… But do keep an eye on the parking companies that kinda become disconnected from the whole domaining scene and quiet down. That is a sign right there that they are going bye bye.

With the latest requirements and changes by Google, only domains which resolve to a certain set of official name servers which is then specifically configured to display PPC ads will do so. The “backdoor” that existed for like 7 or 8 years, or hell, since day one even, is now officially getting it’s door shut…. Maybe Yahoo will do the same soon? Would be smart, don’t you think? Well… Sure it would be, but it won’t happen, because Yahoo can’t afford to lose all this revenue.

They know it’s fake / fraud traffic. They know it’s happening… But they too turn their shoulder. It’s all about the money at the end of the day…. Nobody is really looking out for you or your best interests. You gotta be proactive and well informed because crazy shit is happening each and every day on here. Just try to connect the dots… It’s all there for ya.

10 Comments

  1. Troy

    Fascinating! Thanks for sharing.

  2. Troy

    InternetTraffic.com uses the Yahoo feed, right?

  3. Pete

    Great post.. Even though I’ve read it twice.. I’m still a bit confused.. So say I addedd the domain wannadevelopthesky.com to my parking account and the domain doesn’t even exist.. How on earth could I profit from it? If someone typed it in the browser it wouldn’t resolve? If I added pharmacy.org to my account (and its a parked page) would parking companies temporarily give me the revenue for thaat domain instead of the real owner? Didn’t know that was happening?? Wtf

    • You redirect traffic to sedoparking.com/domainname.com ndparking.com/domainname.com and so on. You send traffic to the provided lander, which is then pre-filled with your domain information and/or unique tracking id code.

      • Speculatr

        I still don’t follow. So you set up the url, but the doesn’t the domain owner have to redirect the domain to the url? Or are you saying the fraudsters would type in the entire url which would redirect to a real domain? I’m confused…

        • Any type of fraud and scam isn’t easy to understand, but yes, you pretty much got it right… They sent traffic to the entire URL of the provided lander. The parking companies don’t care whether traffic comes to the lander url or via the domain that is actually parked using the provided name servers… So long as traffic is coming in, they will take it.

  4. Nuno

    If all parking companies check if the person really owns the domains that wouldn’t happen.

    • Exactly… But very few companies actually do that, and as a result, we have had all this abuse go on for years.

  5. i like the picture of the girl on the leather beanbag.

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